Welcome to VPMR

VPMR, formerly Verispan Primary Market Research Division, is a full-service, global custom primary market research company serving the pharmaceutical and healthcare industries.

We offer a portfolio of innovative research strategies to address clients' ever-changing needs and objectives.

Our expertise is in designing fully-custom research solutions to satisfy our clients' business objectives from early clinical development through product maturity.

Through our relationships with secondary data providers, VPMR is uniquely positioned to integrate primary research and secondary data to provide a more comprehensive analysis of a product or market.

Our team philosophy enables us to form a partnership with our clients that best meets their needs — from direct access to our dedicated project team to providing internal consultative support within their organization.